Earlier this summer we launched a new version of Marotta's eMarrotta.com. Marotta is a Wealth Management firm, voted Best Of C-Ville in 2010. We teamed up with Okay Yellow to produce a much improved eMarotta.com. Okay Yellow provided the design, while we built the features, which included...
Content Management System
Full featured and customized to meet a variety of needs.
Associate different Types of Content
Administrator can cross reference different types of content easily: Blog Posts with Pages with Events with Categories with Videos with, well you get the idea :-).
Multimedia Blog (Articles)
- Podcasts, Video interviews, archive, etc.
- Automated html-to-pdf generator
- Rate each blog post
- Associate content - Elements with Events, with Categories, with posts, etc.
- Article Scheduler - Publish all your weekly "Featured" articles for a given year in one sitting!
Events
- Publish upcoming Events in bulk, grouped monthly.
- Cross-reference Events with Articles, Videos, Pages, etc.
Periodic Table of Elements
A way of organizing Financial concepts, pulling together articles listed in a broad range of other categories. Each "Element" is akin to a Scientific Periodic Table element. All elements can be updated and sorted within the Content Management System (CMS). The Element symbol's text is rendered as a flash image, but is fully editable as pure text within the CMS.
Newsletter
We leveraged their existing third party newsletter service in the following ways...
- Automated Newsletter Generator - automatically creates newsletters weekly. Builds content based on several factors. Uses latest articles, videos, podcasts, events, etc.
- Automated yes, but admin can override.
- Archive - An online record of all past newsletters.


